Valarie is a passionate analytics leader with 13 years of experience translating complex data sets into actionable insights that drive business growth. She excels at building high-performing teams, developing data-driven strategies, and fostering a culture of data-informed decision-making across all levels of the organization.

As a data-driven visionary, Valarie's expertise lies in strategic planning and execution, advanced analytics and modeling, data visualization and communication, and team leadership and communication.

She currently leads a team of analysts at Donkey Weekly, the world's largest digital and print publication dedicated to donkeys, their owners, and breeders.  Valarie will take you on a radical yet pragmatic journey of email and digital analytics, hoping to inspire you to think beyond your current metrics to become a better marketer, one post at a time.